Putting the Pieces Together: How Life Led Me to UX Design

🇺🇸 Years later, moving to the United States opened doors for reinvention. Working for a startup, I embraced various roles, from Digital Marketing to Graphic Design and Web Management, seizing every opportunity for learning and growth.

📸 From my painter mom to my engineer dad and musician brother, art was everywhere growing up. My sister introduced me to photography and Photoshop during my teens, fueling my passion even more. Growing up in a
family of creatives and problem-solvers laid the groundwork for my curiosity
about human-centered design.

🇧🇷 In Brazil, while earning my Bachelor in Business Administration, I discovered my knack for planning. This skill naturally extended to my personal life when organizing trips for family and friends.

I felt a void until discovering my passion for art and something clicked when I found UX design — a perfect blend of art and problem-solving that finally felt like home.

“Switching from business to UX design was my boldest move yet—and the most rewarding.”

💬 Feel free to reach out and let's chat.

🧐 Now, I dive deep into user insights, constantly asking “why” to create intuitive and desirable digital products. All these experiences, combined with my adaptability, have shaped me into a UX designer who embraces challenges with a holistic perspective.

My design style leans toward clean and elegant aesthetics, blending creativity with precision. My drive to learn extends to coding and animation, enriching my UX toolkit.

Beyond the Designer…

I’m also Brazilian, fluent in memes, an unapologetic yarn 
addict, a proud cat mom, and an avid succulent collector! 
  • Margarise Correa | CEO at BayBrazil

    "Caroline is a very creative individual with an exceptional ability to work independently. She is also a fast learner. Having a passion for all things digital, throughout these past years. She became our online champion by contributing to the creation of BayBrazil digital materials. I'm immensely grateful for Caroline's contribution to BayBrazil.”

  • Maladhevy Samol | UX Designer at Baddies in Tech

    It was a privilege to work under Caroline’s leadership on the Baddies in Tech project. As our UX Designer Lead, Caroline was not only highly knowledgeable and skilled but also incredibly supportive and uplifting. Despite managing the responsibilities of two roles halfway through the project, she always made time to help, cheer us on, and celebrate our progress, fostering a positive and collaborative environment that kept our team motivated. She is the kind of leader who elevates her team and consistently goes the extra mile to ensure everyone feels valued and supported.

  • Kevin Kim | Product Designer at Flare

    “Working on an ADHD math project with Caroline was a privilege. Her strategic thinking and leadership kept the project on track despite challenges. Caroline’s clear communication made complex issues actionable, and her ability to monitor cross-functional processes meant our team was always aligned and prepared for meetings.”

  • Janet Walker | UX Writer at Tech Fleet

    “Caroline has been instrumental in my growth, consistently encouraging me to explore new ideas and challenges in UX writing. She kept the team aligned and was a source of strength, especially when confusion could have derailed us. I’m grateful for the opportunities she provided and her trust in our team.”

  • Maurcell Melton | Project Manager at Tech Fleet

    “Caroline's empathy, strategic thinking, and communication elevated the project and streamlined collaboration. Her talent for simplifying complexity and her advocacy for both users and team were invaluable. I wholeheartedly recommend Caroline, confident her impact will be lasting wherever she goes.”

  • Alexander Yem | UX Designer at Tech Fleet

    “Working with Caroline at TechFleet, I was inspired by her passion and dedication. She dives deep into projects, tackling user concerns through intuition and market research. Her true strength is her vision—she pinpoints features that serve user needs and strategically leverages them as unique selling points, making her an invaluable asset.”

  • Thais Nagata | Bus. Dev. at BayBrazil

    “Caroline is a professional who brings all the abilities to the table. She is focused, reliable, and goal-oriented. She has a deep understanding of digital media and she is also a highly skilled designer. She will be a valuable asset to any company. I miss our time working at BayBrazil!”